More than $130,000 in challenges and matches are waiting to be unlocked on Mary Wash Giving Day, Tuesday, April 13. With a goal of 3,000 gifts in 24 hours to benefit students and programs across the University of Mary Washington, the emphasis on participation is reflected in this year’s theme of #AllTogetherUMW.
Several of the University’s most loyal supporters have committed to double (and sometimes triple) gifts made on April 13 at givingday.umw.edu. With a $5 gift minimum, all who love Mary Washington are asked to help unlock additional challenge amounts by meeting participation benchmarks throughout the day:
- 540 gifts (a nod to Fredericksburg’s area code) by 9 a.m. will unlock $1,540 from Jay Sinha ’07 and Miriam McCue ’16
- 1,000 gifts by noon will unlock $3,000 from Susan Leavitt ’83
- 1,908 gifts (paying homage to UMW’s founding year) by 5 p.m. will unlock $5,000 from Mary Louise Holmes ’97
- 3,000 gifts by 11:59 p.m. will unlock $9,000from Robert Strassheim ’96 and Sarah Gildersleeve Strassheim ’01.
More than 200 Giving Day ambassadors – alumni, students, faculty, staff, parents and friends of UMW – have signed on to help spread the word on social media. Their enthusiasm is a key ingredient in the day’s success; data from past Giving Days shows that each social post by an ambassador inspires three additional gifts. Anyone can sign up online as an ambassador (and receive a digital toolkit and unique referral link). Read more.