June 13, 2024

Kashef Majid and UMW Business Major Madeleine Bate Present at Conference

Kashef Majid, Assistant Professor of Marketing in the College of Business, and UMW business major Madeleine Bate, presented “Breadth vs. Depth – Linking Network Shape to Revenues, a Study of the Dispersion of Film Trailers via Twitter,” at the American Marketing Association Winter Educators Conference in Orlando from Feb. 21 to 23, 2014.  To view a copy of the presentation please visit http://kashefmajid.com.