July 12, 2024

Best Store Credit Cards (WalletHub)

Majid Cashes in on Credit Card Expertise With WalletHub

Associate Professor of Marketing Kashef Majid

Associate Professor of Marketing Kashef Majid

Associate Professor of Marketing Kashef Majid shared his expertise with WalletHub for an article titled “Best Store Credit Cards – Expert Opinions.” In the article, Majid answers questions, including,”Why do store credit cards tend to have lower credit-standing requirements than general-purpose cards with equivalent terms?” The answer, he said, is that “store credit cards are more lucrative for the store. They encourage consumers to shop at the store versus competitors so this is more lucrative for the retailer (in terms of additional sales). If lower credit-standing is offered then it is more likely to encourage consumers to choose the retailer card versus a comparable card.” Read more.

Nationwide Insurance Review 2023 (WalletHub)

Majid Weighs in on Car Insurance for WalletHub

Associate Professor of Marketing Kashef Majid

Associate Professor of Marketing Kashef Majid

Associate Professor of Marketing Kashef Majid served as an expert source for “Nationwide Insurance Review 2023” by WalletHub. When asked how valuable he’d say the “Nationwide is on your side” jingle has been for Nationwide, Majid said, “Very valuable. It is memorable and easily recognizable.” Read more.

Majid Shares Car Insurance Advice With WalletHub

Associate Professor of Marketing Kashef Majid

Associate Professor of Marketing Kashef Majid

Associate Professor of Marketing Kashef Majid was quoted in an advice segment for a WalletHub piece about best car insurance companies. “For the most dramatic drop in car insurance, drivers should consistently shop around each year to see if they can get a better deal,” he said. “Quotes are easy to receive online and insurers try to lure new customers with low rates early and then gradually raise them over time.” Read more.

How to Lower Your Car Insurance Premiums (WalletHub)

Majid Comments on Electric Cars in ‘The Atlantic’

Associate Professor of Marketing Kashef Majid

Associate Professor of Marketing Kashef Majid

Associate Professor of Marketing Kashef Majid spoke to The Atlantic for an article titled “A Classic American Car Is Having an Identity Crisis.” Ford’s electric Mustang, the Mach-E, is attracting an unusual bunch of drivers. “Nowadays when a Mustang pulls up you just have no idea who’s coming out of that car,” said Kashef Majid, a marketing expert at the University of Mary Washington. Read more.

2023 State Farm Insurance Review (Wallet Hub)

Majid Shares Car Insurance Advice on WalletHub

Associate Professor of Marketing Kashef Majid

Associate Professor of Marketing Kashef Majid

Associate Professor of Marketing Kashef Majid was quoted in an advice segment for a WalletHub piece about best car insurance companies. “Get multiple quotes and then re-evaluate each year,” he said. “Insurance companies may offer a low premium to acquire a customer and then raise the premium after renewal because the consumer is already locked in and less likely to switch. By comparing rates annually, the customer can continually get the lowest rate.” Read more.

Majid Talks Insurance With WalletHub

Associate Professor of Marketing Kashef Majid

Associate Professor of Marketing Kashef Majid

Associate Professor of Marketing Kashef Majid spoke with WalletHub about State Farm Insurance. “If they have a good reputation then this can create trust with their customers that would give them confidence in their ability to handle claims,” Majid told WalletHub. “On the other side, if their reputation is bad, then it can lead to lower expectations.” Read more.