Kashef Majid, Assistant Professor of Marketing in the College of Business, and UMW business major Madeleine Bate, presented “Breadth vs. Depth – Linking Network Shape to Revenues, a Study of the Dispersion of Film Trailers via Twitter,” at the American Marketing Association Winter Educators Conference in Orlando from Feb. 21 to 23, 2014.  To view a copy of the presentation please visit http://kashefmajid.com.