August 3, 2020

Srivastava Recalls Fulbright Specialist Assignment

Mukesh Srivastava, professor of management information systems and director of the Center for Business Research, writes about his experience as a Fulbright Specialist in Mauritius.

My mission in undertaking the Fulbright Specialist assignment in Mauritius as an expert attached to the University of Mauritius was to establish Intellectual Property Rights Policy framework at the University. I also strategically developed functions, processes and organizational structure in collaboration with six Colleges (called Faculties at UoM), Deans and Academic Staff, Director of Legal Affairs, Pro-Vice Chancellor (Academia), Pro-Vice Chancellor (Planning and Resources), Vice-Chancellor, Ministry of Foreign Affairs (International Trade Division), Tertiary Education Commission (Equivalent of SCHEV) and Mauritius Research Council (Research Funding Body). At the Onset, it appeared to be a challenging task, in the sense that I had not experienced  an opportunity like this before at any university or in my two prior Fulbright Specialist assignments in Tunis, Tunisia and Hanoi, Vietnam, where I developed curricula, delivered seminars and taught MBA level courses in information systems strategy.  The experience of having a critical organizational development process at the University of Mary Washington from 2009 to 2012 while the College of Business as an entity was being formed, was very useful to resolve competing interests and conflicts.

I met with a number of academic and clinical faculty/staff from various colleges, research centers, and reviewed Intellectual Property issues arising out of lopsided ownership of research, in general.  A very high quality of research is being produced in the innovation domain in various Colleges (Faculty of Agriculture, Faculty of Bioscience, Faculty of Communication, Information and Digital Technologies, Faculty of Science, Faculty of Engineering and Faculty of Law and Management) of the University of Mauritius.  In many instances, those innovative research and scholarship products could be meaningfully converted into Intellectual Property in the form of Patents, Design Rights, Trade-secrets and IP Assets. Of particular interest was learning about the absence of functions, processes and organizational structure for Management of Intellectual Property and Commercialization of Innovation.  Although, an Incubator had been established recently, and corporate commercialization center was in existence.

This scenario presented opportunities to formulate Intellectual Property Policy in consultation with the Legal Affairs regarding equitable ownership of IP Rights between the inventor(s) and the university based on inputs from various stakeholders of the university to strategically align the IP Management Policies with the national priorities for an innovation-driven future and knowledge economy.

During this assignment, I had the pleasure of discussing scope of IPR policy awareness in Africa and enforcement issues with Ambassador David Reimer at the US Embassy in Port Louis.  Indeed, it was a pleasant and stimulating discussion regarding the need for American innovation and intellectual property footprint in Africa.

One day, I found myself talking with a journalist from ‘Le Défi Quotidien’, who had gotten a wind of my work on IP and Technology Transfer at University of Mauritius through the US Embassy.  I presented my work at a great forum on Innovation-Driven Future: Intellectual Property Management in Knowledge Economy organized by the University of Mauritius.  Approximately 100 plus persons were attendance from ministries (trade, foreign affairs, technology and industry) US Embassy, Foreign Universities based in Mauritius, and of course Senior Administrators (Vice-Chancellor, Pro-Vice Chancellor (Academia), Deans, Faculty and other invitees from Tertiary Education Commission and Mauritius Research Council.  My talk was received greatly, and very positive comments were made.  A few days later, I was on Mauritius Board Casting Channel and Clips of my interview were broadcast.

Ongoing ties

Working as Fulbright Specialist has allowed me to interact with colleagues and students abroad.  Also, working in the US as an US academician has provided me opportunities to leverage my expertise and skills for engagement at a Global level and to create a high value impact.  As a result of my Fulbright Specialist engagement in the Intellectual Property and Technology Transfer field, I intend to conduct workshops on IP Management and Commercialization in Mauritius during December 2018, and the African Region in 2019.


Fontem and Student’s Research Paper Accepted for Publication

Bellah Fontem, assistant professor in the College of Business, and business student Jeremiah Smith, had a paper accepted for publication by the European Journal of Operational Research. The paper is titled “Analysis of a Chance-Constrained New Product Risk Model with Multiple Customer Classes.”

College of Business Hosts Second Annual Case Competition

The College of Business held the final round of its second annual Case Competition on Friday, April 27 in Woodard Hall.  Beautiful Home Services, Inc, sponsored the event and awarded a total of $6,000 to the top three teams.  The final five teams (out of 22) presented on Friday night to a judging panel made up of UMW alumni and administrative staff.  More than 45 students and well-wishers, including COB faculty members, watched the presentations. The first place prize of $3,000 went to a team from Dr. Woody Richardson’s MGMT 490 class who self-named their team, “Jen and the Stay at Home Dads”.

Women’s Networking Event Set

The Women’s Leadership Colloquium @ UMW will host a networking event on Wednesday, Feb. 7 at 5:30 p.m in the theater of the Central Rappahannock Regional Library Fredericksburg branch.


Central Rappahannock Regional Library
Fredericksburg Branch – Theater
1201 Caroline Street
Fredericksburg, VA 22401

The cost is $10 in advance and $15 at the door. Students pay $5. Tickets include appetizers and light refreshments. Registration is available at

The Colloquium prepares women for leadership positions. Highlights include an annual conference, quarterly networking events, mentoring program, monthly coffees and a monthly blog. The Colloquium attracts managers, administrators, educators, business owners and leaders of public, private and nonprofit organizations.

Executive-in-Residence Roberta MacDonald ’72 to Speak Oct. 19

Roberta MacDonald ’72, senior vice president of marketing for Cabot Creamery Cooperative, will serve as the 2017-18 Executive-in-Residence. MacDonald will speak in the HCC Digital Auditorium on Thursday, Oct. 19, at 9:30 a.m., 11 a.m. and 2 p.m. All sessions are free and open to all.


Roberta has nearly 40 years of consumer product marketing experience, the last 28 of which she has spent as senior  vice president of marketing for Cabot Creamery Cooperative. She has helped turn the small, farm family-owned dairy cooperative into a national player through creative, award-winning and occasionally over-the-top campaigns.

Roberta previously served as Vermont’s first marketing director, a position created for her by former Vermont Gov. Madeleine Kunin in 1984. She has been recognized with many awards for design, promotions and high-impact public relations programs, including the highest individual award by B Corps. Prior to moving to Vermont, Roberta provided marketing consulting and/or staff services for the San Francisco Opera, National Endowment for the Arts, Ford Foundation, American Express, Information Industry Association, NYU, CBS and the Vietnam Veterans Memorial. Roberta is a long-time champion of the co-op movement and speaks frequently about how Cabot rewards volunteers for an indelible brand connection with its farmers’ values. In her free time, she volunteers for hospice services in Burlington, Vermont.

The Executive-in-Residence program is coordinated through the UMW College of Business. Since its establishment in 1989, the primary purpose of the University of Mary Washington Executive-in-Residence program has been to provide UMW students with the opportunity to interact with well-known and established leaders in the corporate world and to enhance students’ knowledge of the free enterprise system. In addition, the program encourages the involvement of local business leaders in the life of the University.

Guest Speaker Tola Murphy-Baran, Oct. 19

October 19: College of Business Presents Tola Murphy-Baran, who will present “If I Hear ‘Pardon My French’ One More Time…Perspectives from the NFL’s First Female Senior Executive.”
6:00pm | Woodard 202
FREE and open to all

Join us for a very special guest speaker on Thursday, October 19. Tola Murphy-Baran will be speak at UMW about women in sports and breaking the glass ceiling in a male-dominated industry. Tola was the first senior executive hired by the NFL and spent nearly 10 years there before moving on to other senior executive positions in sports and technology. She is a business builder and a brand builder, having launched and managed multiple highly profitable new businesses in sports and entertainment, each leveraging new media distribution technologies.

Gentry Presents Research to Chamber of Commerce

Lance Gentry,  associate professor in the College of Business, presented research on telework trends and public policy implications to the Fredericksburg Regional Chamber of Commerce and helped lead a workshop on potential public policy improvements on Feb. 9, 2017.

Business Students Present Paper at Society for Personality and Social Psychology Meeting

Business majors Sara Armor and Kenneth Vukmanic presented the paper, “Should we live in the moment? Plan to anticipate the event,” at the 2017 Society for Personality and Social Psychology Annual Meeting in San Antonio, Texas (January 19-21). The paper was co-authored with Dr. Kashef Majid, assistant professor in the College of Business.

Overcoming Bias: Building Authentic Relationships Across Differences with Tiffany Jana

Tiffany Jana, CEO of her own international diversity and inclusion strategies consulting firm and author of the book titled Overcoming Bias: Building Authentic Relationships Across Differences, is speaking on campus on Jan. 24 at 12:30 p.m. in the Digital Auditorium of the Hurley Convergence Center. This event is free and open to the public.

About Tiffany Jana: Tiffany Jana is the co-founder and CEO of TMI Consulting, a Richmond based leading-edge, global diversity and inclusion strategy company. An international public speaker and co-chair of the transition team for Richmond Mayor-elect Levar Stoney, Tiffany also has written several articles. Her awards and talks include: Diversity Journal’s 2013 ‘Women Worth Watching,’ Metropolitan Business League’s 2014 Entrepreneur of the Year, BCorp Best for the World 2016 Award, TED Talk: The Power of Privilege, and B Inspired Talk.


Staff Rate Available for Seminar: Taking the Mystery out of Project Management Lingo with Cara Parker ’05 MBA

A UMW staff rate of $50 per session is being offered for the series (includes 2.75% service fee).

Taught by Cara Parker ’05 MBA

Project management skills are a necessity for ensuring ideas become actual results.  New findings from the Project Management Institute suggests organizations that focus on excellence in project management execution reduce risk, improve performance, save money and achieve a greater return on investment.  All these components equal high performance.  This interactive workshop will give you the basic terms, roles/responsibilities, and tools to manage your next project from start to finish.  Bring one of your projects that you are currently working on (or getting ready to start) to the class.

Learning Objectives:

*  Learn what a project is and what it isn’t

*  Understand the five phases of a project’s life cycle (start to finish) and the components of each phase

* Manage expectations of and communicating with your “stakeholders”

*  “Juggling it all” using a Project Management Plan

You will receive the following tools and templates that can be customized to your firm’s needs: Project Management Plan, Work Breakdown Structure, Quality Tool, Communications/Status Templates

Fridays, 8-10 a.m. at Cary Street Partners

Please visit to register.